This is my favourite of your articles in a while. The street turn business is so, so interesting. Its the epidomy of logistics tech as it:
1. Is an undigitized process that looks likely to be eaten by tech
2. Is a huge addressable market
3. Is justifiably one of the "eliminating wasted empty miles" targets for innovators
4. But absolutely has failed to be solved, 100% for controllable (though hard) reasons.
Like Paul Graham said: on one hand, entrenched protocols are impossible to replace. On the other, it seems unlikely that people in 100 years will still be living in the same container drayage mess we do now. And if it is going to get replaced eventually, why not now?
Great article as always! Curious to hear more about your learnings from StreetTurns.com, in particular on the incentives for companies to volunteer location of empty containers.
Are there any industry players who attempted this recently with some degree of success?
This is my favourite of your articles in a while. The street turn business is so, so interesting. Its the epidomy of logistics tech as it:
1. Is an undigitized process that looks likely to be eaten by tech
2. Is a huge addressable market
3. Is justifiably one of the "eliminating wasted empty miles" targets for innovators
4. But absolutely has failed to be solved, 100% for controllable (though hard) reasons.
Like Paul Graham said: on one hand, entrenched protocols are impossible to replace. On the other, it seems unlikely that people in 100 years will still be living in the same container drayage mess we do now. And if it is going to get replaced eventually, why not now?
Great article as always! Curious to hear more about your learnings from StreetTurns.com, in particular on the incentives for companies to volunteer location of empty containers.
Are there any industry players who attempted this recently with some degree of success?